when SendGrid is the right move.
SendGrid is a strong fit for teams that want sendgrid teams separating transactional templates and suppressions from lifecycle email operations. The migration risk is rarely the CSV — it is the automation graph: triggers, delays, branches, template references, and consent state. mailexodus puts a portable schema in the middle so those objects are inspected before they become SendGrid objects.
// inboundwhat SendGrid receives.
- +subscribers
- +lists
- +segments
- +custom fields
- +suppressions
- +campaigns
- +templates
- ?destination mappings still need final operator review
- xtags
- xautomations
Automated adapter
Contacts map to subscribers. Lists and segments map to matching destination resources. Custom fields map to attributes. Campaigns and templates map to content items
Legacy and current Marketing Campaigns accounts may expose different endpoints. Marketing automation workflow import/export is not exposed as a current API reference surface Dry-run the report first, then approve writes when the counts and destination gaps look right.
plan the move to SendGrid.
- Authenticate your sending domain in SendGrid (SPF, DKIM, DMARC) and plan a warmup window — sender reputation is earned here, it does not transfer.
- Bring consent and suppression state across first, so unsubscribes and bounces are honored from the first send in SendGrid.
- QA migrated templates and segments inside SendGrid, and send seed tests before any live campaign.
- Keep your current platform active until in-flight automations finish and SendGrid is warmed and trusted.
start with the route playbook.
The agent prompt returns a route report with source exports, destination imports, skipped objects, and manual-review tasks. When it looks right, wire credentials and approve writes from a controlled machine.
destination coverage
npx mailexodus@latest info sendgrid
agent playbook
Ask mailexodus for a migration_playbook with to=sendgrid
Use mailexodus skill: your source → SendGrid playbook